Top 5 Fashion Games on Android in New Zealand: Q4 2021

In Q4 2021, the top 5 fashion games on the Android platform in New Zealand exhibited varied performance trends in terms of downloads, revenue, and active user metrics. Here’s a detailed look at their performance:

Love Fantasy: Match & Stories had a notable rise in weekly revenue, starting with $3 in late September and peaking at $174 in mid-November. The app's weekly downloads surged from 26 to a maximum of 4.3K in mid-December. Active users also saw a significant increase, starting from 781 and reaching up to 6.9K by mid-December.

Hair Challenge showed a consistent download pattern with numbers ranging between 1.2K and 2.2K. Revenue was minimal, peaking at $14 in the first and last weeks of the quarter. The app maintained a steady number of active users, starting from 12.1K and slightly declining to 9.6K by the end of the quarter.

Get Lucky: Run To The Pool experienced a decline in weekly downloads, starting from 2.7K and dropping to around 1.4K by the end of December. Active users showed a downward trend, beginning at 4.4K and decreasing to 2.4K by the end of the quarter. No notable revenue was reported for this period.

DIY Makeup saw a steady download rate, fluctuating between 773 and 1.7K throughout the quarter. Active users increased from 3.7K to 5.3K by the end of December. Revenue data was not significant during this period.

YOYO Doll Anime Dress Up Game had a varied download trend, peaking at 2.1K in early October and then stabilizing around 600-1.4K towards the end of the quarter. Active users followed a similar trend, starting at 83 and reaching up to 3.7K in late November before stabilizing around 3K. Revenue remained minimal, with minor peaks of $15 in late November.

These insights are derived from Sensor Tower data, offering a comprehensive look at the performance of fashion games on Android in New Zealand during Q4 2021. For more detailed analytics and insights, visit Sensor Tower.